Web robots – often referred to as crawlers, bots, or spiders – are software programs that constantly travel the web, indexing the information found on millions and millions of websites every single day. Some sites, however, don’t wish [...]
Archive of Alysson Fergison
Known as "SEOAly" throughout search marketing circles, Alysson Fergison provides small business owners with a variety of services including SEO and WordPress blog & website design. She has also written for several search marketing blogs including Search Engine Journal, Directory Journal and her own blog - SEOAly.
Alysson has written 10 awesome article(s).
In some instances a site will gain so many natural links that little else matters in the grand scheme of ranking. Let’s take a look at a handful of summer blockbuster movie sites to see what kind of [...]
Believe it or not, new people join the search marketing world every day. Frankly, that scares me a little bit. It’s not the competition or the potential loss of business that scares me, but the sources
people are [...]
While there are plenty of paid tools out there that can be used to tackle a variety of SEO tasks, there are also a number of free tools that are useful, as well. Many of the free tools [...]
There is no question that the nature of the Information Age has changed the face of marketing forever. Businesses big and small finally understand that having a website isn’t an option – it is necessity. There isn’t a [...]
Sitemaps vs. sitemaps – Yes, Virginia…there is a difference
Before getting into the details and purpose of XML Sitemaps, it’s important to understand the difference between a sitemap (lowercase) and a Sitemap (uppercase). A sitemap is an HTML [...]
As Twitter goes mainstream, more and more companies are jumping on the bandwagon and recognizing how useful it can be. Twitter isn’t just for geeky computer types with nothing better to do with their time than talk [...]
There is no quick and easy way to build links. If something is quick and easy, it’s almost guaranteed to be worthless. Building links is no different. Before going any further, you should understand the difference between FOLLOW [...]
Nothing is more important in today’s world of social networking and Web 2.0 than your online reputation. Dipping a toe into that pool for the first time can be intimidating. Millions of people use Social Media outlets, [...]
Imagine that you were about to embark on a cross country drive from New York to Los Angeles. Now imagine that you have no GPS, no map and no idea where you’re going. That is exactly what trying [...]
Social Media Etiquette: 20 Dos and Don'ts to Avoid Looking Like an Ass
How Airlines are Using Social Media
How to Add a Twitter Button to Your Blog: All Possible Options
Tips for Optimizing for Universal Search: Video
6 Classic Articles Every SEO Should Read
Problems With Google's Search Plus Your World Go Beyond the Competition
What's New in Search and Social Media? -- January 2012
How Social Media Can Help You Save Money
How to Drive Last Minute Online Sales Before the Holidays
What's New in Search and Social Media -- December 2011
Problems With Google's Search Plus Your World Go Beyond the Competition
How Social Media Can Help You Save Money
How to Drive Last Minute Online Sales Before the Holidays
What's New in Search and Social Media -- December 2011
How Social Media Can Help and Hurt Affiliates