When website projects involve web designers and SEO’s, it’s almost a sure fire recipe for conflict. However, it doesn’t have to be that way if both sides are willing to communicate and understand each other’s point of view. [...]
Archive of Michael Gray
Michael Gray has been involved in developing and marketing websites since 1998. He currently is the president of his own consulting firm, where he publishes his own sites and work with clients on improving their search engine optimization and social media strategies. He is a frequent speaker and can be seen regularly at Pubcon, Search Marketing Expo, Search Engine Strategies, and Affiliate Summit conferences throughout the year. Below is a collection of articles he has written. You can connect with Michael on his Twitter, Facebook or Google+ profile.
Michael has written 20 awesome article(s).
Social media is truly one of the most powerful and most popular tools in the arsenal of every site owner, publisher, and Internet marketer today. In fact, I recently wrote a post about developing a holistic social media [...]
For many website owners, the Panda Update has come as a wake up call that they need to make changes to their websites. While the Panda algorithm will change and fine tune over time, the signals it looks for will [...]
If you spend any time reading or learning about SEO or link building, you will come across the phrase “build good links” or “build quality links” more than once. But what makes a good link? And how can [...]
Social media is definitely one of the most widely discussed aspects of Internet marketing today. However, most companies take a shoot from the hip approach and make it up as they go. What companies really need to do [...]
As iPhone’s, Blackberries, Palm Pre’s and other smart phones become more widespread should site owners and publishers start to offer mobile versions, and from an SEO perspective what should you be concerned about?
Now that smart phones are [...]
Does your page title need to match your H1 tag, or can you vary them for increased SEO results?
Under most situations the optimal architecture for a blog is to use either a subdomain or sub folder structure. There are additional factors to consider from a security standpoint (tk), but a in most cases these concerns alone [...]
Microsites are a tool that is seldom used in many SEO’s toolbox. In this article we’ll take a look at some pro’s and con’s of using a microsite, when is the best time to use a microsite and [...]
Everyone talks about using social media to connect with their customers and fans and engaging in deeper relationships and conversations. When meetings are done and it’s time to put the work, time, and energy where the buzzwords are, [...]
Social Media Etiquette: 20 Dos and Don'ts to Avoid Looking Like an Ass
How Airlines are Using Social Media
How to Add a Twitter Button to Your Blog: All Possible Options
Tips for Optimizing for Universal Search: Video
6 Classic Articles Every SEO Should Read
Problems With Google's Search Plus Your World Go Beyond the Competition
What's New in Search and Social Media? -- January 2012
How Social Media Can Help You Save Money
How to Drive Last Minute Online Sales Before the Holidays
What's New in Search and Social Media -- December 2011
Problems With Google's Search Plus Your World Go Beyond the Competition
How Social Media Can Help You Save Money
How to Drive Last Minute Online Sales Before the Holidays
What's New in Search and Social Media -- December 2011
How Social Media Can Help and Hurt Affiliates