According to destination CRM, “CRM, or Customer Relationship Management, is a company-wide business strategy designed to reduce costs and increase profitability by solidifying customer satisfaction, loyalty, and advocacy. True CRM brings together information from [...]
Archive of Terra L. Fletcher
In addition to writing for the web and mainstream publications, Terra L. Fletcher is marketing consultant and public speaker. Fletcher says “I write bad poetry and first-rate marketing copy. I enjoy public speaking and making your business more successful through my custom internet marketing techniques. I spend wayyy too much time on Facebook (I call it “work”). I like high-heels, extreme workouts, and non-fiction. I read at least as much as I write. I read the back of every package, don’t fast-forward through the previews, and go to the beach as much as possible. I enjoy cooking and eating, intelligent conversation, and a good dare.” Learn more by visiting FletcherFreelance.com or Facebook.com/FletcherFreelance.
Terra L. has written 7 awesome article(s).
Using CRM/Salesforce to Manage SMM
by Terra L. Fletcher on November 22, 2011 · 0 comments
in General
Google+ Pages are Here!
by Terra L. Fletcher on November 8, 2011 · 0 comments
in Google, Internet Marketing, News, search engines, SEO, Social Media
If you too have been waiting with baited breath to see how to use Google Plus for business, I have your answer. Google Plus is completely open to the public (invitations are not required) and Google Plus Pages [...]
An Intro to the New Facebook and Facebook Security
by Terra L. Fletcher on September 22, 2011 · 0 comments
in Facebook, Featured, Social Media
Facebook touts itself as a “social utility that connects you to the people around you.” The service is based on friendship and networking. Finding friends and making new acquaintances is easy. Find Friends gives [...]
Beyond target market, beyond word of mouth, influence marketing.
When your marketing efforts focus on very specific individuals, individuals that have influence over buyers – you’ll see impressive results. Because the general public is so desensitized to [...]
Can Google+ Compete With Facebook?
by Terra L. Fletcher on July 5, 2011 · 0 comments
in Google, News, Social Media
Let me make one thing clear, [...]
Top Five Ads (A Marketing Consultant’s Perspective)
by Terra L. Fletcher on June 2, 2011 · 0 comments
in Branding, Content, Design and Usability, General, Internet Marketing
I love ads. No, really – I do.
I watch movies for the previews, I watch TV for the commercials (OK, I watch the Super Bowl for the commercials). As a marketing consultant I pay attention to ads [...]
By: Terra L. Fletcher, owner Fletcher Freelance (Yes, I am on facebook.)
Why Social Media? Why facebook?
As a freelance writer and marketing consultant specializing in all things online, I often tell my clients, “Social media is not [...]
