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Internet Marketing

Basics of the Largest Social Network

Facebook touts itself as a “social utility that connects you to the people around you.” The service is based on friendship and networking. Finding friends and making new acquaintances is easy. Find Friends gives [...]

When Google Plus launched several weeks ago most of the buzz I noticed around it came from the professional social media community, for obvious reasons. As the user numbers climbed people started wondering who was using Google Plus. [...]

Near the start of each month we bring you a look back on the last few weeks in the search and social media industries. Here’s some of the social media and search engine news that caught our attention.

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Beyond target market, beyond word of mouth, influence marketing.

When your marketing efforts focus on very specific individuals, individuals that have influence over buyers – you’ll see impressive results. Because the general public is so desensitized to [...]

When website projects involve web designers and SEO’s, it’s almost a sure fire recipe for conflict. However, it doesn’t have to be that way if both sides are willing to communicate and understand each other’s point of view. [...]

Social media is truly one of the most powerful and most popular tools in the arsenal of every site owner, publisher, and Internet marketer today. In fact, I recently wrote a post about developing a holistic social media [...]

It’s that time again where we take a look back at the previous few weeks to see what’s going on in search and social media. While the social media news has calmed down a bit after the recent [...]

For many website owners, the Panda Update has come as a wake up call that they need to make changes to their websites. While the Panda algorithm will change and fine tune over time, the signals it looks for will [...]

How do you choose people or businesses to follow on Twitter? Do you submerge yourself in a comfortable echo chamber, only conversing with likeminded individuals? Do you look for lively debates? Do you simply want to follow someone [...]

Social media is definitely one of the most widely discussed aspects of Internet marketing today. However, most companies take a shoot from the hip approach and make it up as they go. What companies really need to do [...]