Comments on: Starbucks Recipe For Social Media Success

By: Sadiya A.

Sadiya A. — Wed, 29 Sep 2010 20:21:00 +0000

Very well written! I was doing my marketing management homework which is to study an HBR article on Starbucks and then writing a one page summary on it. Like how it satisfied the customers and stayed connected with them. Your article helped alot. Quite informative. Thanks! :]

By: » Spring Creek Group :: Blog – Love/Hate Relationship: Starbucks Battles Sonics Backlack on Event Page

Fri, 04 Jun 2010 23:00:53 +0000

[...] Starbucks is known for their enterprising uses of social media to interact with customers and fans, so the fact that [...]

By: Raid Recovery

Raid Recovery — Fri, 28 May 2010 23:05:35 +0000

I have used starbucks portal and it's features are amazing

By: Pooja

Pooja — Thu, 08 Apr 2010 14:44:02 +0000

I love how active Starbucks is on social media platforms. Effective

By: Coffee Clubs

Coffee Clubs — Tue, 30 Mar 2010 10:57:34 +0000

Starbucks has a very effective marketing strategy. It uses many social media sites to reach out their customers and get their feedback and suggestions about their services. People love to go to Starbucks because Starbucks is active on suggestions and feedback of their customers.

By: 6 Top Brands Using Social Media Marketing | Bright Social Media

6 Top Brands Using Social Media Marketing | Bright Social Media — Wed, 24 Mar 2010 14:55:55 +0000

[...] Another social media success story comes from Starbucks. They have several elements to their Starbucks strategy which are outlined in a great articles by The Next Web and Directory Journal. [...]

By: The Origin of Social Media | It's not Freaky

The Origin of Social Media | It's not Freaky — Sun, 07 Mar 2010 18:01:08 +0000

[...] What can you do with them? Is it possible to influence them? As you can see with for example Starbucks, it’s possible to help “the green lines”, to engage users to communicate, to [...]

By: Sobre Franquicias » Blog Archive » Caso de éxito utilizando las Redes Sociales

Fri, 22 Jan 2010 07:24:03 +0000

[...] el mundo conoce la cadena de tiendas Starbucks. En el siguiente artículo de DIRJournal (inglés), de muy recomendada lectura, repasan los distintos elementos que componen la Estrategia Social [...]

By: Considering Your Competition’s Use of Social Media | wordpost

Considering Your Competition’s Use of Social Media | wordpost — Thu, 12 Nov 2009 07:45:17 +0000

[...] voice is what the My Starbucks’ Idea campaign was all about, and what lead ENGAGEMENTdb to report that Starbucks is far out-engaging [...]

By: Twitter Trackbacks for Starbucks Recipe For Social Media Success [dirjournal.com] on Topsy.com

Tue, 01 Sep 2009 15:57:05 +0000

[...] Starbucks Recipe For Social Media Success http://www.dirjournal.com/articles/starbucks-social-media – view page – cached Everyone talks about using social media to connect with their customers and fans and engaging in deeper relationships and conversations. When meetings are done — From the page [...]