Beyond target market, beyond word of mouth, influence marketing.
When your marketing efforts focus on very specific individuals, individuals that have influence over buyers – you’ll see impressive results. Because the general public is so desensitized to [...]
Recently I had a conversation with a software developer I know. He was considering the development of a new mass-market content management system (CMS). Overall he had some good ideas for creating something better than what currently exists. [...]
You’ve probably seen more than a few Web directory lists floating around the Web. There are free Web directory lists, paid Web directory lists, and even regional ones. Maybe you’ve used one of these lists yourself — you [...]
The Directory Journal is happy to announce the release of our first free e-book! This e-book serves as a basic introduction to writing four common types of Web marketing and PR copy — basic Web marketing copy for [...]
I have a very love-hate relationship with article marketing. On one hand I come from a public relations background, so I’m a big fan of focusing on building visibility and authority status in a niche. Article marketing does [...]
Whether you want to promote a business or improve your own professional visibility, being interviewed online can help. You want to make yourself available as an authority source in your industry, but how do you go about [...]
Independent musicians are masters of guerrilla marketing tactics (unconventional and low-cost promotion) out of necessity. They rarely have large budgets to work with, and their ability to build and maintain an audience is vital to their success. [...]
Company blogs are long passed the early adopter stage of their lifecycle. But does that mean all (or even most) businesses should have a blog by now? Should your business have a blog?
Blogging has several benefits to [...]
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What's New in Search and Social Media? -- January 2012Posted on: Jan 25, 2012
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What's New in Search and Social Media -- December 2011Posted on: Dec 16, 2011
said in Why PageRank Shouldn’t Matter Anymore When Choosing Web Directories - Personally I consider multiple pages covering the same things (with slightly different keywords) to be sha... →
said in Why PageRank Shouldn’t Matter Anymore When Choosing Web Directories - Let me rephrase. People should not spend too much efforts in getting backlinks assuming that more backlinks mea... → said in Why PageRank Shouldn’t Matter Anymore When Choosing Web Directories - I can agree and disagree with some of your points.
I don't think "random" is necessarily the right word.... → said in Why PageRank Shouldn’t Matter Anymore When Choosing Web Directories - PageRank is just a random number. And I will tell you why I think so.
I have a new website, setup in Nov. 2... → said in 30 of the Best Firefox Extensions to Make Browsing Better - Thanks for the addition! →
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