Comments on: The 5 Rules of Writing Email Marketing Subject Lines http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/ Wed, 08 Feb 2012 20:59:37 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: 5 règles pour rendre convainquant l’objet de votre e-mail | Blog du Forum net-day http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-26393 5 règles pour rendre convainquant l’objet de votre e-mail | Blog du Forum net-day Tue, 01 Mar 2011 08:06:56 +0000 http://www.dirjournal.com/articles/?p=1159#comment-26393 [...] un maximum votre taux d’ouverture. »  » Source : Dolist – La version originale en anglais Sur le même sujet :E-mailing : les règles de la délivrabilitéL’emailing est-il toujours [...] [...] un maximum votre taux d’ouverture. »  » Source : Dolist – La version originale en anglais Sur le même sujet :E-mailing : les règles de la délivrabilitéL’emailing est-il toujours [...]

]]> By: Email Marketing Software http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-25934 Email Marketing Software Tue, 21 Dec 2010 04:15:00 +0000 http://www.dirjournal.com/articles/?p=1159#comment-25934 I indeed agree on your tips and subject is important also because this may attract the receiver if he would read it or not. Thanks for sharing. I indeed agree on your tips and subject is important also because this may attract the receiver if he would read it or not. Thanks for sharing.

]]> By: Email Marketing Software http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-25926 Email Marketing Software Mon, 13 Dec 2010 12:11:00 +0000 http://www.dirjournal.com/articles/?p=1159#comment-25926 Besides of the body, subject is also an important factor for your email to be read I definitely agree with what you said that avoid caps lock on the subject. Besides of the body, subject is also an important factor for your email to be read I definitely agree with what you said that avoid caps lock on the subject.

]]> By: Curt Bizelli http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-25388 Curt Bizelli Sun, 03 Oct 2010 04:37:00 +0000 http://www.dirjournal.com/articles/?p=1159#comment-25388 Thanks so much. This info. came at exactly the right time since I'm setting up a new autoresponder. I appreciate the value you've created and shared here. :-) Thanks! Thanks so much. This info. came at exactly the right time since I’m setting up a new autoresponder. I appreciate the value you’ve created and shared here. :-) Thanks!

]]> By: Virtual Assistant http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-25384 Virtual Assistant Fri, 01 Oct 2010 04:36:00 +0000 http://www.dirjournal.com/articles/?p=1159#comment-25384 On my way to office I was contemplating whether to go ahead with Email Marketing campaign, for my immediate project, or not. After reading this interesting piece of information, I'll surely go ahead. Thanks!!! On my way to office I was contemplating whether to go ahead with Email Marketing campaign, for my immediate project, or not. After reading this interesting piece of information, I’ll surely go ahead. Thanks!!!

]]> By: Anonymous http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-25359 Anonymous Mon, 20 Sep 2010 20:18:00 +0000 http://www.dirjournal.com/articles/?p=1159#comment-25359 I could put this info to good use for sure... I could put this info to good use for sure…

]]> By: Nick http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-25070 Nick Thu, 09 Sep 2010 12:43:00 +0000 http://www.dirjournal.com/articles/?p=1159#comment-25070 I think Fifty characters could be all that stands between you and success in your next email campaign. Why? Because fifty characters is all the space you have in a typical email subject line to catch your reader’s eye and entice him to open your email and take the action you want. Because so much is riding on your email subject line, we came up with 15 rules for crafting a good one. Be sure to review them before you send your next email-marketing campaign. Table of Contents Rule 1: Read the newspaper Rule 2: There is no sure-fire formula Rule 3: Test, test, test Rule 4: Support the “from” line Rule 5: List key info first Rule 6: Open rates don’t always measure subject-line success Rule 7: Personalize Rule 8: Urgency drives action Rule 9: Watch those spam filters Rule 10: "Free" is not evil Rule 11. Lead, but don’t mislead Rule 12. Write and test early and often Rule 13. Review subject-line performance over your last several campaigns or newsletters Rule 14. Continue the conversation Rule 15. Can you pass the must-open/must-read test? I think Fifty characters could be all that stands between you and success in your next email campaign. Why? Because fifty characters is all the space you have in a typical email subject line to catch your reader’s eye and entice him to open your email and take the action you want. Because so much is riding on your email subject line, we came up with 15 rules for crafting a good one. Be sure to review them before you send your next email-marketing campaign.

Table of Contents
Rule 1: Read the newspaper
Rule 2: There is no sure-fire formula
Rule 3: Test, test, test
Rule 4: Support the “from” line
Rule 5: List key info first
Rule 6: Open rates don’t always measure subject-line success
Rule 7: Personalize
Rule 8: Urgency drives action
Rule 9: Watch those spam filters
Rule 10: “Free” is not evil
Rule 11. Lead, but don’t mislead
Rule 12. Write and test early and often
Rule 13. Review subject-line performance over your last several campaigns or newsletters
Rule 14. Continue the conversation
Rule 15. Can you pass the must-open/must-read test?

]]> By: Mark McCulloch http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-23931 Mark McCulloch Tue, 19 Jan 2010 22:51:32 +0000 http://www.dirjournal.com/articles/?p=1159#comment-23931 I have been researching for this for a very long time now and I have not been able to find such top quality information untill I came to your blog today.<br><br>Mark McCulloch I have been researching for this for a very long time now and I have not been able to find such top quality information untill I came to your blog today.

Mark McCulloch

]]> By: The Email Design Review » A Week in Links: 5 Email Marketing Blog Posts From The Last Week http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-23923 The Email Design Review » A Week in Links: 5 Email Marketing Blog Posts From The Last Week Tue, 19 Jan 2010 10:34:39 +0000 http://www.dirjournal.com/articles/?p=1159#comment-23923 [...] The 5 Rules of Writing Email Marketing Subject Lines [...] [...] The 5 Rules of Writing Email Marketing Subject Lines [...]

]]> By: sridevi http://www.dirjournal.com/articles/the-5-rules-of-writing-email-marketing-subject-lines/comment-page-1/#comment-23899 sridevi Mon, 18 Jan 2010 17:23:28 +0000 http://www.dirjournal.com/articles/?p=1159#comment-23899 Wow ! Really provided the very nice information indeed. Thanks for sharing. Wow ! Really provided the very nice information indeed. Thanks for sharing.

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