If you’re using Google Plus, you’ve probably heard about the controversy over Google’s “real name policy.” In the interest of transparency I’ll tell you that I have some very big problems with this policy, Google’s flip-flopping about [...]
General Business
Business cards are a very effective way for clients and potential clients to keep essential information regarding your business close at hand. Many, however, are discarded without a second thought. How can you make sure yours is a [...]
Two years ago, Pikalevo, a small Russian town near St. Peters Berg, set off something that Russia had not witnessed previously. The people of Pikalevo took to the streets in protest against the closing of the industries that [...]
Creative Design
Facebook is known for its uniformity. You can post different content, pictures, and multimedia, but the basic design is the same on each page. Now with Static FBML (Facebook markup language) businesses can create their own [...]
Your ad is visually appealing. You paid hundreds or thousands of dollars for it. It has been printed in magazines and newspapers or played on television and radio. You turn on your open sign the day of [...]
What if you could grab 5-10 minutes of laser-focused attention here and there throughout the day? Would it help you be more effective? I think so. Micro-Focusing is something I’ve been using lately to try to grab a [...]
Today’s mobile devices and an always-on internet connection make it truly possible to work anytime, anywhere you want. But it’s also necessary to have the type of work that’s portable. If, like most traditional office workers, you spend [...]
Many freelancers don’t know what’s happening tomorrow from an income standpoint, much less how to plan for retirement. But despite the everyday realities of freelance life, it’s important to plan for your future today, and the best way [...]
These days it seems harder than ever to get things done. Our always-on, emailing, texting, meeting and phoning society creates a world of distractions that’s often difficult to navigate. Thank goodness there are some online tools that actually [...]
We’re too connected. Many of us have laptops and internet-equipped cell phones so that we’re always able to stay in touch. We like to think this makes us more productive, but I’m beginning to realize that’s a [...]
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The Google Plus Real Name Policy - Good or Bad for the Bottom Line?