Is your small business constantly struggling to find ways to get its name out there? Are you trying to trim your marketing and PR budget so you can outlast this recession?
Well, there’s good news. Now you can get your name out there without spending anything at all. If you use these 3 free publicity-generating tactics, [...]
Tags: free pr tips, free publicity, how to get free publicity
In business, there are 2 words that can go a long way to keeping customers happy and loyal. The words? Thank you. As simple as it might sound, customers love feeling appreciated. And taking the time to thank the customer instantly separates your company from most others, increasing the chances that your customer will remain [...]
Tags: customer appreciation, customer retention strategies, thank your customers
When this post topic was agreed upon weeks ago, I had a very specific plan in mind. I wanted to talk about the constant claims of sexism in social media that I hear from colleagues — not enough women presenting at conferences, not enough women published on social media topics in journals, etc.
However, the issue [...]
Tags: blogging, freelance, freelance writing, gender bias, james chartrand, men with pens, pen names, pseudonyms, sexism, social media
According to the Bureau of Labor Statistics and PayScale, the best jobs in America currently are as follows. If you have an educational qualification and experience in IT or healthcare, it’s going to be a cakewalk for you, what with the numerous opportunities out there, just waiting for you.
Let’s take a look at the [...]
Tags: best jobs, best jobs in America, Top 50 best jobs in America, top jobs, Top jobs in America
If you’ve done any research into marketing tactics, you might have come across white papers, hearing that they can be excellent tools to drive leads and sales. But what are they and how do you write one? While white papers can seem complicated, they don’t have to be. This article will teach you the basics [...]
Tags: copywriting, how to format a white paper, how to write a white paper, marketing, white paper formatting, white paper writing, white papers
Winning the talent war is what it is all about for companies. Coming up with different strategies is what the master-brains behind organizations are working on at all times. To advertise and promote products, hoardings are put up in the busy areas of a city. Would companies be able to do [...]
The best marketers are said to be those that utilize all arsenal in their possession to improve the business, with employees being one of the most important tools.
When children in the family help or do something right, they are always appreciated by either a gesture or a gift to show that what they have done [...]
Tags: business, marketing tool, recognition, sales, Sales and Marketing
Marketing is the crucial aspect of many businesses, and in many is even the sole aspect. Driving customers to a website or business is the most important means to growing an effective business and customer base. A business must have customers and those customers should want to come back time and time again.
Effective marketing and [...]
