• Directory Journal

Archive of Jennifer Mattern

Jennifer has written 26 awesome article(s).


Are you looking to add a new full-time staff member to your team? Some part-time help? An independent contractor to help with a specific project? No matter what your hiring needs are, it’s important that you find [...]

Have you ever flipped or purchased an existing website? If you’re like many buyers in the webmaster community, you probably made your buying decision based on two primary factors:

Traffic Income

Chances are also good that you [...]

Companies are increasingly turning to the Web to reach their customer bases, in part to get in on the hype surrounding social media. Unfortunately though, using social media tools isn’t enough for effective PR or social media marketing. [...]

Maybe you’ve just launched a new online business. Perhaps you’ve released a new, heavily-updated version of your commercial software package. Or maybe you’re ready to release the results of an industry survey conducted by your company. When your [...]

Internet marketing is a beautiful thing, isn’t it? There are countless marketing tools available on the Web, and many carry little to no barriers to entry (in other words, they’re free or very inexpensive, so anyone can [...]

Social bookmarking. Social networking. Blogging. Microblogging. Are you using them all in your social media marketing efforts? What about online video, content aggregators, podcasts, social media news releases, forums, and photo sharing? Some people would have you [...]