Guest posting can be a good way to grow your own audience. It can help you build name recognition and authority status in your niche or industry. It can help you maintain an active network of fellow bloggers [...]
Has someone asked you to write a LinkedIn recommendation for them? Are you not sure where to start, or just looking for tips to write better LinkedIn recommendations? Let’s take a look at why LinkedIn recommendations are important [...]
You launched a new website or blog. You’re excited about it. You’re knowledgeable in your niche. Your credentials are fantastic. You know there’s a market out there for the information you’re providing (and a big one at [...]
The saying “It’s not what you know but who you know” makes all the difference. Today, there are more ways than ever to influence getting a job than there have ever been. Thanks to social media, the [...]
If you’re in business, you want to make money. When you invest time or money into something, you expect to see a return on investment (ROI). In fact, the goal is to maximize that ROI. But your [...]
Companies are increasingly turning to the Web to reach their customer bases, in part to get in on the hype surrounding social media. Unfortunately though, using social media tools isn’t enough for effective PR or social media marketing. [...]
Maybe you’ve just launched a new online business. Perhaps you’ve released a new, heavily-updated version of your commercial software package. Or maybe you’re ready to release the results of an industry survey conducted by your company. When your [...]
Internet marketing is a beautiful thing, isn’t it? There are countless marketing tools available on the Web, and many carry little to no barriers to entry (in other words, they’re free or very inexpensive, so anyone can [...]
Social bookmarking. Social networking. Blogging. Microblogging. Are you using them all in your social media marketing efforts? What about online video, content aggregators, podcasts, social media news releases, forums, and photo sharing? Some people would have you [...]
The startup of a telemarketing program, no matter how big or small, represents a major milestone in any sales-oriented organization. It signals the organisation’s decision to leap into the future. A well thought-out telemarketing plan results in a [...]