Just look around you if you need any confirmation that the use of mobile devices is growing rapidly. In addition to cell phones getting smarter all the time, the big news is that tablets are the device that is showing the most explosive growth. This cataclysmic shift from desktop PCs and labtops to smart mobile devices is something that any competent CEO should factor in to their business strategy.
All online web properties must take into account that an increasing proportion of visitors will be viewing them on mobile devices. For some that means a smartphone and for some that means [...]
Security of information is a hot topic nowadays as we see even governments cannot prevent vital and secret information from being made public by individuals who feel the public has a right to know. More threatening for the individual is that confidential information may fall into the wrong hands and they may suffer at the hands of scoundrels and criminals.
If you had not realized that the Internet is now principally viewed on mobile devices, you can be forgiven. The pace of change has been dramatic. Just over four years ago, we were discussing questions such as Should You Offer a Mobile Version of your Website?‘ and could read articles on the pro and cons of developing a mobile version of your website. At that time the number of visitors using smart phones to view websites was very much in the minority, and you could question whether the effort was justified. Many just hoped (assumed) that whatever a mobile visitor might [...]
Apparently the majority of our readers may well be using Gmail as their preferred e-mail software. Since labels are an integral part of Gmail, it is important to understand exactly how they work if you are to use them most effectively. Many people may not realize that there is more to labels than they realize. This article will help your understanding and give you the basis for much improved e-mail management.
Misconceptions About Gmail
Most of us have a few cardboard file folders around to help us organize the physical mail we may receive from time to time. It is [...]
Most website owners will be critically aware that a large portion of their visitor traffic comes from Google searches. That explains why there is so much emphasis on search engine optimization (SEO) and why unfortunately so many owners may have employed the services of pushy SEO consultants. The actions of such consultants operating on a massive scale has given an ongoing headache to Google in its attempts to display the most relevant web pages.
The main thrust of these SEO consultants’ efforts was to create huge numbers of backlinks to web pages since Google indicated that this [...]
Online Reputation Management
Online reputation management, or ORM as the experts call it, is a growing field, and with good reason. The concept is pretty simple. The internet gives customers and employees – both happy and mad – endless opportunities to rave or rant about your company. You can get terrific reviews from satisfied customers, and you can get serious rants and even targeted attacks from disgruntled employees and irritated patrons.
Consider the recent case of Abercrombie & Fitch CEO, Mike Jeffries. Jeffries has made several unpopular comments about the sizing of his clothing. Apparently he only [...]