Online Sales So you have a website, does that mean you’ll be successful? The ribbon cutting ceremony for a new store is an exciting event,…
BusinessInternet and OnlineRetail BusinessSales and Marketing
Your ad is visually appealing. You paid hundreds or thousands of dollars for it. It has been printed in magazines and newspapers or played on television and radio. You turn on your open sign the day of the Super Colossal Blowout Sale. That’s funny. No one is waiting in line for me to open. You wait optimistically. You close up shop 15 minutes early. It was business as usual today. Only one person mentioned your ad or brought in your coupon.
Retail operations are booming and with the boom come the complications. Basic retails operations have gone increasingly high-tech to keep up with the demand for…