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DirJournal Editorial Verdict

Lofty is listed on DirJournal under PropTech & Real Estate Technology in Phoenix, Arizona, United States.

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Editorial Verification

Full Audit Transparency Report

  • 200 OK StatusVerified

    Primary website is live, secure (HTTPS), and free of malware.

  • Domain AgeVerified

    Real-world domain age (≥1 yr, verified via the Wayback Machine) OR pre-migration legacy ID OR ≥2 years of platform tenure. Survival across multiple search-engine update cycles is itself a trust signal.

  • Schema ValidationVerified

    Valid Organization / ProfessionalService JSON-LD emitted on every page load — checked at render time.

  • Citation ClarityPending Manual Review

    Verified outbound links to at least two authoritative sources (social profiles, sameAs URLs).

  • Operational HistoryVerified

    Minimum 12-month active history in the claimed industry — derived from the business's founding year, Wayback-verified domain age, or listing tenure (any one signal passes).

  • Entity RegistrationPending Manual Review

    Cross-referenced with official state or country business registries.

  • Physical FootprintPending Manual Review

    Verified non-virtual presence via Google Maps or official lease documentation.

  • Active LeadershipData Incomplete

    Confirmation of key team members and executive roles.

    Complete in Dashboard
  • NAP ConsistencyPending Manual Review

    Verified match of Name, Address, and Phone data across platforms.

  • Professional LicensingPending Manual Review

    Verification of required industry-specific certifications or licenses.

  • Sentiment AuditPending Manual Review

    Manual review of third-party reputation signals (BBB, Trustpilot, etc.).

  • Editorial DiscretionPending Manual Review

    Final human review to ensure the business provides genuine value.

This entity has not yet undergone the 12-Point Manual Editorial Audit. The 5 Verified points above are objective system checks this listing already passes; the remaining 7 are manual editorial reviews that still need a human auditor's sign-off.

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About

Lofty

Lofty (formerly Chime) is an AI-powered real estate CRM and marketing platform providing lead generation, IDX websites, automated nurturing, and predictive analytics for real estate agents and brokerages across the US.

DirJournal's Perspective

Editorial analysis

Lofty's predictive analytics engine identifies buyer intent patterns that traditional CRM systems miss, giving agents a measurable edge in conversion rates.

Reviewed by DirJournal Editorial Board

Frequently Asked

About Lofty

What does Lofty do?
Lofty (formerly Chime) is an AI-powered real estate CRM and marketing platform providing lead generation, IDX websites, automated nurturing, and predictive analytics for real estate agents and brokerages across the US.
Where is Lofty based?
Lofty is based in Phoenix, Arizona, United States.
When was Lofty founded?
Lofty was founded in 2016 and has been operating for 10 years.
How can I contact Lofty?
Contact Lofty by phone at +1-888-902-4463.
Technical Grounding
JSON-LDSoftwareApplication
Location
Phoenix, Arizona, United States
Founded
2016
Team Size
1-10 employees
Digital Footprint · Technical Entity Graph
  • Website
  • Schema Type
    SoftwareApplication
  • JSON-LD
    Active
  • NAP Vault ID
    Not assigned
  • Social Profiles
    None linked
  • Platform Tenure
    New listing
View Technical Schema▸
@type
SoftwareApplication
areaServed
United States
openingHours
Open 24/7

Knows About

Real Estate CRMAI Lead GenerationIDX WebsitesAgent MarketingPredictive Analytics

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