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DirJournal Editorial Verdict

Loom is a DirJournal-verified Micro-SaaS & Vertical Tools entity.

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Editorial Verification

Full Audit Transparency Report

  • 200 OK StatusVerified

    Primary website is live, secure (HTTPS), and free of malware.

  • Domain AgeVerified

    Real-world domain age (≥1 yr, verified via the Wayback Machine) OR pre-migration legacy ID OR ≥2 years of platform tenure. Survival across multiple search-engine update cycles is itself a trust signal.

  • Schema ValidationVerified

    Valid Organization / ProfessionalService JSON-LD emitted on every page load — checked at render time.

  • Citation ClarityPending Manual Review

    Verified outbound links to at least two authoritative sources (social profiles, sameAs URLs).

  • Operational HistoryVerified

    Minimum 12-month active history in the claimed industry — derived from the business's founding year, Wayback-verified domain age, or listing tenure (any one signal passes).

  • Entity RegistrationPending Manual Review

    Cross-referenced with official state or country business registries.

  • Physical FootprintData Incomplete

    Verified non-virtual presence via Google Maps or official lease documentation.

    Complete in Dashboard
  • Active LeadershipData Incomplete

    Confirmation of key team members and executive roles.

    Complete in Dashboard
  • NAP ConsistencyData Incomplete

    Verified match of Name, Address, and Phone data across platforms.

    Complete in Dashboard
  • Professional LicensingPending Manual Review

    Verification of required industry-specific certifications or licenses.

  • Sentiment AuditPending Manual Review

    Manual review of third-party reputation signals (BBB, Trustpilot, etc.).

  • Editorial DiscretionPending Manual Review

    Final human review to ensure the business provides genuine value.

This entity has not yet undergone the 12-Point Manual Editorial Audit. The 5 Verified points above are objective system checks this listing already passes; the remaining 7 are manual editorial reviews that still need a human auditor's sign-off.

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About

Loom

Loom is an async video messaging platform acquired by Atlassian in 2023 for $975 million, enabling users to record screen, camera, and audio to create shareable video messages. Used by over 25 million users across 200,000+ companies for internal communication and customer support.

DirJournal's Perspective

Editorial analysis

Atlassian's $975 million acquisition of Loom signals that async video communication has become critical infrastructure for distributed teams. The platform's dominance across 200,000+ companies proves screen recording transcends productivity niche to reshape how knowledge transfers at scale.

Reviewed by DirJournal Editorial Board

Frequently Asked

About Loom

What does Loom do?
Loom is an async video messaging platform acquired by Atlassian in 2023 for $975 million, enabling users to record screen, camera, and audio to create shareable video messages. Used by over 25 million users across 200,000+ companies for internal communication and customer support.
Where is Loom based?
Loom is based in San Francisco, California, United States.
When was Loom founded?
Loom was founded in 2015 and has been operating for 11 years.
Technical Grounding
JSON-LDSoftwareApplication
Location
San Francisco, California, United States
Founded
2015
Team Size
1-10 employees
Digital Footprint · Technical Entity Graph
  • Website
  • Schema Type
    SoftwareApplication
  • JSON-LD
    Active
  • NAP Vault ID
    Not assigned
  • Social Profiles
    None linked
  • Platform Tenure
    New listing
View Technical Schema▸
@type
SoftwareApplication
areaServed
Worldwide
openingHours
Open 24/7

Knows About

Async Video MessagingScreen RecordingVideo CommunicationAtlassianRemote Collaboration

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