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DirJournal Editorial Verdict

Generac Power Systems has cleared DirJournal's 12-point manual editorial audit and is verified as an active Generator Installation entity. Last reviewed November 14, 2026.

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Editorial Verification

Full Audit Transparency Report

Last Reviewed: November 14, 2026

  • 200 OK StatusVerified

    Primary website is live, secure (HTTPS), and free of malware.

  • Domain AgeVerified

    Real-world domain age (≥1 yr, verified via the Wayback Machine) OR pre-migration legacy ID OR ≥2 years of platform tenure. Survival across multiple search-engine update cycles is itself a trust signal.

  • Schema ValidationVerified

    Valid Organization / ProfessionalService JSON-LD emitted on every page load — checked at render time.

  • Citation ClarityVerified

    Verified outbound links to at least two authoritative sources (social profiles, sameAs URLs).

  • Operational HistoryVerified

    Minimum 12-month active history in the claimed industry — derived from the business's founding year, Wayback-verified domain age, or listing tenure (any one signal passes).

  • Entity RegistrationVerified

    Cross-referenced with official state or country business registries.

  • Physical FootprintVerified

    Verified non-virtual presence via Google Maps or official lease documentation.

  • Active LeadershipVerified

    Confirmation of key team members and executive roles.

  • NAP ConsistencyVerified

    Verified match of Name, Address, and Phone data across platforms.

  • Professional LicensingPending Manual Review

    Verification of required industry-specific certifications or licenses.

  • Sentiment AuditPending Manual Review

    Manual review of third-party reputation signals (BBB, Trustpilot, etc.).

  • Editorial DiscretionPending Manual Review

    Final human review to ensure the business provides genuine value.

About

Generac Power Systems

Generac Power Systems has built generators in Waukesha, Wisconsin since 1959 and calls itself the #1 name in home standby power, saying 8 out of 10 generators are Generac. Its own estimate puts a typical installed home standby system at $8,000 to $16,000, generator included. Sales and installation run through a network of more than 9,000 dealers.

Generac Holdings Inc. trades on the NYSE as GNRC and employed 9,400 people at the end of 2025, counting part-time and temporary staff. Net sales for 2025 were $4,209.1 million, and net income attributable to the company fell to $159.6 million from $316.3 million. Headquarters is S45 W29290 Highway 59, Waukesha, Wisconsin 53189. The range runs from 800W portable units to 3,250kW industrial generators, and automatic home standby models on natural gas or liquid propane cover 7.5kW to 150kW. Generac introduced its first residential standby line in 1989 and says it was the first to engineer affordable home standby generators. PWRcell 2 batteries handle solar storage, and smart thermostats sell as ecobee by Generac. Generac publishes no list prices: product pages show retailer prices and dealers quote standby installs. Financing through Synchrony runs from $109 a month, either at 9.99% APR over 132 months or with no interest if paid in full within 18 months, plus a $29 activation fee. Home standby generators carry a 5-year limited warranty, and PWRcell 2 carries 10 years. Third-quarter 2026 net sales rose 16% to a record $1.29 billion, with net income of $109 million, or $1.83 per share. Commercial and industrial sales grew about 28% to $552 million, against about 9% growth to $743 million in residential. Generac puts its backlog for data center products at about $4.5 billion. A September 2026 agreement with Amazon covers initial deliveries worth a combined $2.4 billion in 2027 and 2028. Amazon also received a warrant for up to 1,693,745 Generac shares at $200.9266 each. Aaron P. Jagdfeld is chairman, president and chief executive, and York A. Ragen is chief financial officer. Bennett Morgan serves as lead director. Generac recorded $22.7 million in 2025 for class action costs and settlements, including $15.0 million for one settlement. A securities fraud suit was dismissed with prejudice on April 30, 2026. Owners of certain air-cooled standby units made between 2008 and 2015 can get a one-time, no-cost plenum inspection through the recall page.

DirJournal's Perspective · Human-in-the-Loop

Editorial analysis

Get at least two dealer quotes. Generac publishes no list prices, and its own installed range of $8,000 to $16,000 is wide because installation complexity and other factors move the price. Financing at 9.99% APR over 132 months costs far more than paying within the 18-month no-interest window, so compare both before signing. Check the recall page with your model and serial number before buying a used air-cooled unit from 2008 to 2015. The 5-year limited warranty on standby generators is half the 10 years Generac gives PWRcell 2 batteries.

Reviewed by Hasan Saleem, Founder & Editor

Frequently Asked

About Generac Power Systems

How much does a Generac home standby generator cost installed?
Generac says installed home standby systems typically cost $8,000 to $16,000, including the generator. It publishes no list prices, and dealers quote each job.
Can I finance a Generac generator?
Generac says most US home standby generators can be financed from $109 a month. Synchrony offers 9.99% APR for 132 months or no interest if paid in full within 18 months, with a $29 account activation fee.
What warranty does a Generac standby generator have?
Generac lists a 5-year limited warranty on home standby generators. PWRcell 2 battery systems carry a 10-year warranty.
How many Generac dealers are there?
Generac says its network has more than 9,000 dealers who sell, install and service its generators.
Where is Generac headquartered?
Generac Holdings Inc. is at S45 W29290 Highway 59, Waukesha, Wisconsin 53189. Customer support is on 888-GENERAC (888-436-3722).
Who is the CEO of Generac?
Aaron P. Jagdfeld is chairman, president and chief executive officer. York A. Ragen is chief financial officer.
When was Generac founded?
In 1959. Generac introduced its first residential standby generator line in 1989.

Pricing & Plans

  • Home standby system, installed

    $8,000/ one-time

    Core Features · Audit-Verified

    • ✓Generac estimate: $8,000 to $16,000
    • ✓Includes the generator and system equipment
    • ✓Dealers quote each installation

  • Synchrony financing

    $109/ month

    Core Features · Audit-Verified

    • ✓9.99% APR for 132 months
    • ✓Or no interest if paid in full in 18 months
    • ✓$29 account activation fee

  • Home standby warranty

    Included

    Core Features · Audit-Verified

    • ✓5-year limited warranty

  • PWRcell 2 battery storage

    Dealer quote

    Core Features · Audit-Verified

    • ✓9 to 36 kWh configurations
    • ✓11.5 kW max continuous power
    • ✓10-year warranty

Team · 7 Members

  • AP
    Aaron P. JagdfeldChairman, President and Chief Executive Officer
  • YA
    York A. RagenChief Financial Officer
  • NT
    Norman TaffeExecutive Vice President and President, Generac Home
  • EW
    Erik WildeExecutive Vice President and President, Domestic C&I
  • RK
    Raj KanuruExecutive Vice President, General Counsel and Secretary
  • KR
    Kyle RaabePresident, Consumer Power
  • BM
    Bennett MorganLead Director
Technical Grounding
JSON-LDOrganization
Address
S45 W29290 Highway 59
Location
Waukesha, Wisconsin, United States
Phone
+1 (888) 436-3722
Founded
1959
Team Size
250+ employees

Photos

Generac Power Systems photo 1Generac Power Systems photo 2Generac Power Systems photo 3Generac Power Systems photo 4
Digital Footprint · Technical Entity Graph
  • Website
    generac.comHTTPS
  • Schema Type
    Organization
  • JSON-LD
    Active
  • NAP Vault ID
    NAP-J1AEQWIB
  • Social Profiles
    6 verified profiles
  • Platform Tenure
    New listing
View Technical Schema▸
@type
Organization
areaServed
United States, Canada, Global

Knows About

Home standby generatorsPortable generatorsIndustrial generatorsBattery storageSmart thermostats

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