Power Digital

About

Power Digital

Power Digital is a privately held growth marketing agency headquartered in San Diego, California, serving brands and enterprise companies through digital marketing, consulting, data intelligence, creative and technology services. Its service portfolio includes SEO, generative engine optimization, paid media, Amazon, TikTok, paid social, public relations, affiliate and influencer marketing, email and SMS, content marketing, social media and conversion rate optimization. The company also provides marketing measurement, incrementality, marketing mix modeling, data infrastructure and marketing operations services. Power Digital describes its approach as combining strategic consulting, data intelligence, channel expertise and proprietary technology. Its current technology platform includes Omega, an AI operating system that monitors accounts and surfaces approved actions, with Iris providing an intelligence layer. Grayson Lafrenz is listed as Founder and Chairman, while Jeff Mason is CEO. Power Digital maintains offices in San Diego, New York, Atlanta and Medellin.

Power Digital is a growth marketing firm headquartered in San Diego, California, founded in 2012 by Nicholas Slettengren and Grayson Lafrenz, with Lafrenz serving as CEO. The firm is fueled by technology and driven by a team of consultative marketers, creatives, analysts and technologists working to ignite revenue growth and brand recognition for leading and emerging brands worldwide. Power Digital offers content marketing, email marketing, pay-per-click advertising, search engine optimization, social media marketing, web design and public relations services, serving mid-market and other-sized companies across the consumer products, advertising and business services industries. The firm has appeared on the Inc. 5000 list multiple consecutive years, including 2018 through 2022, reflecting sustained growth over the past decade. Power Digital has expanded its offerings through acquisitions, including Endrock Growth and Analytics, bringing conversion rate optimization and empirically-backed growth experimentation expertise into its service lineup. The firm recently added its first Chief Marketing Officer to its leadership team as it continues to scale. Power Digital operates from a San Diego Avenue office in San Diego's Old Town neighborhood, with additional offices in New York and Arlington, Virginia.