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DirJournal Editorial Verdict

Upfirst is listed on DirJournal under AI Receptionist in Miami, FL, United States.

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Editorial Verification

Full Audit Transparency Report

  • 200 OK StatusVerified

    Primary website is live, secure (HTTPS), and free of malware.

  • Domain AgeVerified

    Real-world domain age (≥1 yr, verified via the Wayback Machine) OR pre-migration legacy ID OR ≥2 years of platform tenure. Survival across multiple search-engine update cycles is itself a trust signal.

  • Schema ValidationVerified

    Valid Organization / ProfessionalService JSON-LD emitted on every page load — checked at render time.

  • Citation ClarityPending Manual Review

    Verified outbound links to at least two authoritative sources (social profiles, sameAs URLs).

  • Operational HistoryVerified

    Minimum 12-month active history in the claimed industry — derived from the business's founding year, Wayback-verified domain age, or listing tenure (any one signal passes).

  • Entity RegistrationPending Manual Review

    Cross-referenced with official state or country business registries.

  • Physical FootprintData Incomplete

    Verified non-virtual presence via Google Maps or official lease documentation.

    Complete in Dashboard

  • Active LeadershipData Incomplete

    Confirmation of key team members and executive roles.

    Complete in Dashboard

  • NAP ConsistencyData Incomplete

    Verified match of Name, Address, and Phone data across platforms.

    Complete in Dashboard

  • Professional LicensingPending Manual Review

    Verification of required industry-specific certifications or licenses.

  • Sentiment AuditPending Manual Review

    Manual review of third-party reputation signals (BBB, Trustpilot, etc.).

  • Editorial DiscretionPending Manual Review

    Final human review to ensure the business provides genuine value.

This entity has not yet undergone the 12-Point Manual Editorial Audit. The 5 Verified points above are objective system checks this listing already passes; the remaining 7 are manual editorial reviews that still need a human auditor's sign-off.

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About

Upfirst

Upfirst is an AI answering service for small businesses with per-call pricing (no charge for spam calls), fast setup, and a natural voice model. Upfirst holds a 4.9/5 G2 rating across 26 verified reviews and is a fast-rising SMB pick for after-hours and overflow call coverage.

Upfirst is designed around one specific pain point: small businesses paying for AI receptionists that meter spam calls the same as real leads. The routing layer classifies inbound calls before they touch the AI agent — spam and robocallers are dropped without generating a billable call, and real callers reach a natural-voice agent within one ring. The AI agent handles greeting, question answering, and message capture, and offers a natural transfer path to the business owner's mobile line or a human overflow number when the caller asks for a person. Setup is measured in minutes: paste a website URL, confirm hours and preferences, and the agent is live. Voice quality uses a premium synthesis model, which is the specific detail G2 reviewers most consistently highlight in their 4.9/5 rated feedback. Pricing is per-completed-call rather than per-minute, and the flat call rate is what makes Upfirst attractive to businesses whose call mix skews toward short lead qualification. The $24.95/month starter tier is the lowest paid entry point among the top-rated AI receptionist products.

DirJournal's Perspective · System-Derived Authority

Editorial analysis

Upfirst is listed on DirJournal under AI Receptionist in Miami, FL, United States.

Reviewed by DirJournal Editorial Board

Frequently Asked

About Upfirst

What does Upfirst do?
Upfirst is an AI answering service for small businesses with per-call pricing (no charge for spam calls), fast setup, and a natural voice model. Upfirst holds a 4.9/5 G2 rating across 26 verified reviews and is a fast-rising SMB pick for after-hours and overflow call coverage.
Where is Upfirst based?
Upfirst is based in Miami, FL, United States.
When was Upfirst founded?
Upfirst was founded in 2024 and has been operating for 2 years.
Technical Grounding
JSON-LDSoftwareApplication
Location
Miami, FL, United States
Founded
2024
Team Size
1-10 employees
Digital Footprint · Technical Entity Graph
  • Website
    upfirst.aiHTTPS
  • Schema Type
    SoftwareApplication
  • JSON-LD
    Active
  • NAP Vault ID
    Not assigned
  • Social Profiles
    None linked
  • Platform Tenure
    New listing
View Technical Schema▸
@type
SoftwareApplication
areaServed
United States

Knows About

AI Answering ServicePer-Call PricingSpam FilteringSmall BusinessMiami Florida

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